Company Description
Publicis Sapient, the digital business transformation hub of Publicis Groupe, helps clients drive growth and efficiency and evolve the ways they work, in a world where consumer behavior and technology are catalyzing social and commercial change at an unprecedented pace.
With 20,000 people, across 17 countries and 53 offices around the globe, our expertise spans; technology, data sciences, consulting and creativity, combining a culture of innovation which enables us to deliver complex transformation initiatives that accelerate our clients’ businesses.
For more information, visit www.publicis.sapient.com
Job Description
Your Impact:
- Evaluate existing sites for persuasiveness, emotional design, and conversion; assess properties for usefulness, usability, layout, content, and branded experience.
- Prepare, conduct, and analyze behavioral research events, including stakeholder interviews, to understand key success factors for projects
- Lead interactive design/user testing, identify & document patterns from the user research
- Provide recommendations to the client/internal team based on research findings
- Integrate and lead development of personas/segmentations based on research findings
- Create strategies for persuasive design and present concepts to clients and internal stakeholders
- Develop Navigation Model, Primary and Secondary Navigation structure
- Develop Sitemap with all levels as required • Analyze task flows, task decompositions and create optimal Task Flow
- Develop frameworks describing key aspects of proposed experience and how it reconciles business/user needs
- Create prototypes using tools such as InDesign, Sketch, InVision, Principle and Axure
Qualifications
Your Skills & Experience:
- Degree level in design, human-computer interaction (HCI), or equivalent experience
- 10+ years of experience as a UX designer, information architect, or similar
- Experience creating services and applications on all devices
- Familiarity with technical aspects of UX across all devices
- Proficiency in UX design and prototyping tools
- Portfolio of work demonstrating breadth and depth of UX design. This should also include approach and process
- Excellent communication, interpersonal, and analytical skills including the ability to present design concepts clearly and persuasively to colleagues, partners, stakeholders and especially to senior executives.
- Ability to manage team members, assign task and review the work
- Training and mentoring the team
- Relentless desire for innovation, balanced with business needs and customer expectations
Additional Information
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